KitaFit Coaching

CHOOSE YOUR COACHING PATH

Three ways to work with KitaFit. No pressure — just the right fit.

Kita Johnson leading a smiling outdoor resistance-band workout with women in their 40s to 60s and her white fluffy dog

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THREE COACHING PATHWAYS

Strong After 40 Small-Group Coaching

$349/mo

Best for
Adults 40+ who enjoy training with a small group and a coach
Personalization
Moderate — group program with individual scaling
Experience
Live small-group sessions in the greater San Diego area
Accountability & support
Coach feedback in session plus group accountability

1:1 Online Coaching

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$600/mo

Best for
Busy people who want a plan built only for them, from anywhere
Personalization
High — fully personal program
Experience
Online coaching with your own training plan
Accountability & support
Weekly check-ins and direct coach messaging

KitaFit Concierge

From $1,500/mo

Best for
People who want the most personal, high-touch experience
Personalization
Highest — training, recovery and lifestyle
Experience
Private, fully tailored coaching with Kita
Accountability & support
Priority access plus daily AI concierge support

Prefer to start on your own? See the self-paced KitaFit programs or the full pricing overview.